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Meet the Family-Owned Florist Behind La La Anthony's Surprise Mother's Day Bouquet

Nelly's Flower Shop is a Brooklyn institution.

May 9, 2025
2 min read
Cx Blog - Lala Hot Bag

As Katyna Xedous, co-owner of Nelly's Flower Shop in Brooklyn, NY, explains: "Florists are designers. It's artwork that we create."

She certainly proved her point this Mother's Day when she and her sister Eleny made a giant DoorDash hot bag filled with goodies for actress and television personality La La Anthony, on behalf of La La's son Kiyan.

"We definitely had a lot of hours mapping out what we were going to do. We took trips to the hardware store for the mechanics. For the bag itself, we did 350 roses," Eleny says. She also meticulously glued on baby's breath flower by flower to make the white DoorDash logo.

Katyna and Eleny are the daughters of Nelly, who first opened the flower shop and gave it its name. The flower shop was Nelly's own mother's dream, which Nelly was able to finally bring to life. "It was really three generations in the making," Katyna says. Katyna and Eleny grew up "grew up in the store running around," and while they initially pursued different career paths, eventually they decided to take it over. "We would always come back to the store, and we realized that this is kind of where we feel the happiest."

Nelly's has become a Brooklyn institution. "We grew up with our community. We have our clients that come in, that we remember them from years ago," Eleny says.

There's a chance the shop may see the next generation continue in the family tradition. "I have two daughters, just like us, a blonde and a brunette, and we are training them to come to the store," Katyna says. "If they love it it's here for them, and if not they can explore their own dreams."

Order from Nelly's Flower Shop

Independent flower shops like Nelly’s bring creativity, color, and connection to their communities. These family-run florists do more than arrange flowers—they build relationships, remember milestones, and craft designs that reflect life’s most meaningful moments. Every bouquet is handmade with care, blending artistry and intention in every stem. When you order locally, you’re supporting skilled florists who put genuine heart into their work and keep neighborhoods blooming. Celebrate the people who make your community brighter by finding and ordering from a local flower shop near you on DoorDash.

Frequently Asked Questions about Ordering Flowers on DoorDash

You can support local flower shops and family-run florists on DoorDash by choosing neighborhood businesses listed on the flower delivery page. Simply enter the recipient’s address to browse nearby options. Ordering locally helps small florists gain visibility, share their craftsmanship, and stay connected to their communities—all while giving you fresh, handcrafted arrangements delivered with care. You may have the option to personalize your order with a note or special instructions, and can leave a review afterward to help your favorite florist continue to grow through DoorDash.

Local florists on DoorDash offer personal craftsmanship, freshness, and community connection. When you order from a neighborhood florist, you’re supporting a small business that designs each bouquet by hand, using fresh, often seasonal blooms chosen with care. These florists manage their own inventory and style, creating one-of-a-kind arrangements that reflect your occasion and message. DoorDash helps local florists share their artistry with more customers, ensuring your flowers arrive quickly, beautifully, and full of heart. Find a local florist near you and order today.

Yes — with DoorDash, you can order from both local florists and larger retail brands like BloomHaus, 1‑800‑Flowers.com, Albertson’s Floral, and Safeway. Browse the Flower Delivery page to explore thousands of arrangements, from handcrafted neighborhood bouquets to reliable, nationally recognized options. Local florists bring personal artistry, seasonal blooms, and community connection, while larger brands offer consistency and broad availability. DoorDash makes it easy to compare styles, schedule same‑day or future delivery, and get florist-quality flowers delivered straight to your door.

DoorDash gives you access to a wide variety of floral options to suit any occasion. From a single rose or a petite bouquet to bold, statement arrangements and fully custom designs, local florists and larger retailers on the Flower Delivery page have something for everyone. Fruit and chocolate arrangements from Edible are an option in many locations as well. You can explore seasonal blooms, unique textures, and color palettes to match the recipient’s style or the mood you want to convey. Whether it’s a last‑minute gift or a carefully planned surprise, DoorDash makes it easy to send florist-quality flowers anywhere.

DoorDash partners directly with local florists who handcraft every bouquet, selecting fresh, seasonal blooms and arranging them with care. Once prepared, trusted Dashers provide timely, careful delivery. Florists retain control over styling, inventory, and personalization, ensuring each arrangement reflects thoughtfulness and artistry. This combination of florist expertise and DoorDash’s reliable delivery network guarantees your flowers arrive vibrant, beautiful, and ready to impress, just as if you had picked them yourself.

When you order a bouquet, your local florist prepares it with care and marks it ready for pickup. Then a trusted Dasher handles the delivery—many deliveries are in as little as 35 minutes from the time you order, helping preserve freshness and presentation.The florist can monitor the Dashers assigned, and both the florist and Dasher share real‑time tracking and communication. That means you’ll get updates when your flowers are picked up, on their way, and delivered—so your arrangement arrives looking as special and fresh as intended.

Yes! DoorDash makes it easy to send flowers for any occasion, from birthdays and anniversaries to Mother’s Day, Valentine’s Day, or just‑because moments. Local florists and larger retailers on the platform offer thousands of unique bouquets tailored for celebrations big and small. You can browse seasonal blooms, color palettes, and arrangements designed for special events on the DoorDash Flower Delivery page. Whether you need same-day delivery or want to schedule ahead, DoorDash helps ensure your flowers arrive fresh, personalized, and perfectly timed for the occasion.

Many local florists on DoorDash specialize in handcrafted bouquets that can be personalized to match the recipient’s favorite colors, style, or occasion. You can include thoughtful add-ons like vases, handwritten notes, or even small gifts to make your arrangement more meaningful. During checkout, use the “Special Instructions” field to communicate your preferences directly to the florist. By combining florist expertise with DoorDash’s delivery network, you get custom, high-quality flowers delivered conveniently to your door, turning every bouquet into a truly personal and memorable gift.

When you choose a local florist on DoorDash, you’re directly supporting businesses in your area. These florists craft each bouquet by hand, bring creativity and care to every arrangement, and keep their communities blooming with color and connection. DoorDash provides a platform for these businesses to reach more customers, manage online orders, and offer same-day delivery while retaining full control over their inventory and style. By ordering locally, you help sustain artisans, promote local commerce, and make every bouquet a meaningful contribution to your neighborhood.

To find the right local florist, start by entering your delivery address on the DoorDash Flower Delivery page and filter for neighborhood florists. Browse their galleries to see signature color palettes, textures, and arrangement styles, paying attention to descriptions like “seasonal blooms” or “designer’s choice.” Use the “Special Instructions” field at checkout (when available) to share your vision—favorite colors, mood, or flower types—so the florist can craft a personalized bouquet. This approach ensures you get a locally made, meaningful, and beautifully styled arrangement.